Social Media & Opinion Outreach
We’ll help you gather a loyal crowd on social — then go a step further by turning your followers into direct business.
An A-Plus Social Approach
Authenticity, amplification, analysis: our three tried-and-true steps to social media success. First, we’ll work with your in-house resources to foster authentic content and/or community management. Then, we’ll amplify this content through running direct-response paid advertising. For the best results, we continually analyze with applications such as Hootsuite, Buffer, and Radian6 to refine your campaigns and deliver stellar ROI.
A Sample of Our Tactics
Here’s a taste of how we manage social media initiatives on a variety of platforms.
- Facebook: Gaining more business from followers through sponsored posts, promoted page campaigns, building custom audiences, and conversion tracking
- Twitter: Driving leads or sales far beyond promoted Tweets using retargeting, custom lead generation cards, promoted accounts
- Instagram: Running Instagram advertising in the form of sponsored photos and videos to target users based on their activity on Instagram and Facebook
- YouTube: Leveraging brand presence through a custom Brand Channel, video and mobile ads, with behavioral and demographic targeting
- LinkedIn: Boosting B2B-business leads with numerous ad options, including LinkedIn Lead Accelerator, which integrates with marketing automation
- Pinterest: Helping establish the correct Pinterest Business account, utilizing ads and Promoted Pins to drive traffic
- Key Opinion Leader (KOL) Outreach: Finding the perfect KOL leaders to promote your product on social and boost engagement/fan interaction