YouTube

Event Announcement: Sharing the Secrets of Social Media Video Success

We've all watched videos on social media. Whether they’re life hacks, “how-to” guides, or simply cute kittens — they’ve become an inescapable part of our day-to-day lives. But have you ever considered making social media video part of your digital…

6S Socialerts: Facebook Goes Borderless, YouTube Partners With Ticketmaster and More

We understand the digital marketing world is busy and that things are always changing. To make your lives easier, we collect the top social media updates along with tips on how to add them to your strategy. 1) Facebook Breaks…

Google Goes Head-to-Head With Traditional TV Providers, Launching ‘YouTube TV’

YouTube will soon be competing with traditional cable providers by offering online TV viewing services through their channel. Over the last two years, YouTube has been working on refining their YouTube TV offering; in the next few months, select U.S.…

Small Business, Big Content: How YouTube is Helping SMBs

Brands have long since realized that video is a vital medium to advertise in. While production comes pretty easily for businesses with big-name budgets, it’s the little guys who often struggle with cost. Many small to medium-size businesses are hesitant…

YouTube Bumper Ads: Six Seconds of Snackable Content

Video content consumption is continuously evolving and YouTube is paying close attention. With the increasing shifts to mobile video viewing, YouTube has announced the release of their new mobile friendly “Bumper” ads and updates to the YouTube mobile app home…

The Ancient Art of Video Ads: What We Learned as “YouTube Gurus”

An Invitation to Insider Training This spring, YouTube beckoned 20 of Canada’s top digital marketers to Toronto to learn video marketing tactics straight from the masters themselves. I was very lucky to be one of the 20 nominated for this…

Topshop Canada: Integrating Experiential Marketing and Social Media

October was an exciting month for fashion-forward Vancouver and Toronto—it promised the opening of two new Topshop locations! With countless trends to showcase, Topshop Canada was eager to spread the word. 6S Marketing and brand.LIVE Management Group partnered to introduce…

Red Truck Beer: An Experiential Social Media Activation

read the case study Social media marketing of your content can lead to awesome amplification. With this in mind, Red Truck Beer partnered with 6S for a unique campaign that had an integrated experiential social media activation. A proud Vancouver based…

#5PayForward – How 6S Marketing Created a Mini Social Video Movement in 1 Afternoon

Social Video has taken the campaign world by storm in 2012, as illustrated by one of our recent blog posts. Brands are leaping onboard and holding on for the ride as they toy with social video apps like Social Cam…

How General Electric’s #GELights Campaign is Lighting Up Social Video

Twenty-twelve has been the year of social video – thanks, in part, to the rapid adoption of leading video sharing apps, Social Cam and Viddy. With many of today’s conversations taking place in 140 characters and through filtered Instagram images,…

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