search engine optimization

Google AMP + SEO = The Biggest SEO Change in Years

Google AMP is allowing companies to SEO optimize their websites in a brand new way for 2017 and may just rebirth the SEO industry. Search engine optimization (SEO) is a dirty phrase in many marketing and advertising circles, as it…

Google Kills Off Right Hand Side Ads: What You Need to Know

There is a huge change happening at Google that you need to know about. In one of the most significant developments in search advertising in the past ten years, Google has made a big update to eliminate the sponsored listings…

Evolution in Search: What it means for SEO

There was a lot of talk last week in the Search Engine Optimization (SEO) community about an article in Bloomberg News on Google’s use of artificial intelligence to return search results for a very large fraction of the millions of search…

SEO in 2013: The Focus on Quality

What search engine optimization (SEO) trends have we noticed so far in 2013, and how is 6S going to make use of them? According to Google's Search Engine Optimization Starter Guide, "Search engine optimization is often about making small modifications…

Infographic: Canadian Internet Usage Statistics on Mobile, Search and Social

Update: see recent social media usage statistics for British Columbia, as well as detailed Facebook usage statistics for Alberta! In September of 2012, I had the pleasure of attending the one-year anniversary of the Google Engage Canada Conference in Vancouver.…

I’m Getting Results from SEO, Can I Pause my PPC?

About a year ago, we wrote a post titled “SEO vs PPC: Which one should I use?” We discussed the strengths and weaknesses of search engine optimization (SEO) and pay-per-click (PPC) advertising to determine when each tactic was best used…

[Infographic] The Evolution of Link Development

What are you doing to attract relevant, quality links to your website? The number of inbound links on a website is an important factor in ranking well with search engines. However, the way search engines (such as Google) evaluate links…

Boost Your SEO with the New Bing Webmaster Tools

Anyone that cares about Search Engine Optimization (SEO) will have used Google Webmaster Tools. Webmaster Tools provides users with detailed reports about their pages' visibility in search engine results pages (SERPs). But what about Bing's version? Yahoo! and Bing combined may…

10 SEO Myths That Are Hurting Your Rankings

Search Engine Optimization (SEO) is an essential tool for any business, whether you’re a fortune 500 company or a mom-and-pop shop down the street. SEO helps your website appear within the top results on search engines such as Google, Bing…

Content Marketing: 5 Tips To Get Started

6S Marketing is sponsoring the annual BCAMA VISION Conference this year which is taking place May 23rd at the Westin Bayshore in Vancouver, BC. This year’s theme is “Liquid Content”; the theory that when content or ideas are developed they…

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