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New w/ Facebook: AdRoll + Lookalike

Advertising on Facebook just got a whole lot more exciting. In this blog post, we'll run through two new features which promise great results for gaining conversions and publicity through the platform. AdRoll Retargeting AdRoll uses the Facebook interface to…

75% of Albertan Adults are on Facebook

Here's a big question. Just how many people are you reaching with your Facebook posts? And why do people gravitate towards the platform more than traditional media — print, television, radio? Perhaps the biggest question is...what makes Facebook so compelling?…

Polygon Homes: A Cross-Cultural Triumph

It’s impossible to deny Canada’s multicultural roots. From unique clothing styles to exotic cuisine, our country is brimming with a variety of nationalities. Accordingly, Canada’s international market is as vast as our country itself. So, what’s better than a multi-faceted…

Topshop Canada: Integrating Experiential Marketing and Social Media

October was an exciting month for fashion-forward Vancouver and Toronto—it promised the opening of two new Topshop locations! With countless trends to showcase, Topshop Canada was eager to spread the word. 6S Marketing and brand.LIVE Management Group partnered to introduce…

Red Truck Beer: An Experiential Social Media Activation

read the case study Social media marketing of your content can lead to awesome amplification. With this in mind, Red Truck Beer partnered with 6S for a unique campaign that had an integrated experiential social media activation. A proud Vancouver based…

#5PayForward – How 6S Marketing Created a Mini Social Video Movement in 1 Afternoon

Social Video has taken the campaign world by storm in 2012, as illustrated by one of our recent blog posts. Brands are leaping onboard and holding on for the ride as they toy with social video apps like Social Cam…

The 5 C’s of Social Media

In a recent webinar hosted by Hootsuite’s Ben Watson and Hubspot’s Dan Zarrella, there was heavy emphasis placed on the disparity between the how/why brands are using social versus how/why consumers are using it. Companies are engaging on social with the…

The Facebook IPO and the Monetization of Mobile (VIDEO)

[row][column size=8 centered=1][/column][/row] This afternoon I was interviewed on CTV News, National Affairs about the Facebook IPO. I woke up early to follow the market and trends, and even purchased some Facebook stock which promptly went down from my purchase…

Facebook Marketing Secrets

Following the highly anticipated SMEI Facebook marketing event last year, Alfredo Tan, Senior Director at Facebook, returns to Vancouver for a second time for the SMEI Facebook Marketing Secrets event, taking place on March 22nd at the Terminal City Club…

Article on the Adoption of Google+ in Canadian Business Journal

If you’re like many companies in Canada, you’re still trying to figure out how social media can help you with your business objectives. In addition, figuring out which social networks to use within your strategy and who will manage those…

Magazine publishers with video ambitions see YouTube as safer bet than Facebook https://t.co/44v84jk1tu via @digiday

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