analytics

Believe in Your Data

As marketers, data should be the principal driver for the decisions you make and should be the basis of any initiatives you create. The more data you have, the more you can analyze information to make accurate decisions and predictions.…

Twitter’s New Ad Center

You're probably already familiar with Twitter's Promoted Products, the platform's advertising options. If so, you should be getting excited about the launch of the new Twitter Ad Center! Read on to discover how this development will improve analytics sourcing, campaign…

Highlights from the Google Analytics Partner Summit

As a digital agency, if we aren't driving conversions we aren't doing our job. Online conversions are easy to track and it’s easy to see when digital efforts are working, right? Wrong – online conversions can be harder to track…

Three New Analytics Reports You Should Check Out – Part 1

Google Analytics has rolled out numerous new features in the past half a year or so, including Real Time, Multi-Channel Funnels, and Flow Analysis, just to name a few. This all seems like a lot to absorb, so we wanted…

Answers to your Google Analytics Premium Questions

Google Analytics launched Google Analytics Premium on September 29, 2011. Many questions arose with the launch of this product including what’s different about Premium; specifically the pricing structure. Below I have answered some of these questions. Q: What kind of…

Real-Time Data Now in Google Analytics

Do you know what’s happening on your site RIGHT NOW? Well in the next few weeks, if you are running Google Analytics you will! Today Google released their Real-Time reporting into Beta. If you are one of the lucky accounts…

Social Media ROI Tracking with Salesforce and Radian6

Have you been struggling with social media ROI tracking? There is a solution on the horizon and it is awesome! Today, Salesforce.com announced that they are acquiring the Canadian company Radian6 for $326 million in stock. Here at 6S Marketing…

Google Analytics Gets a Facelift in Version 5 BETA

Well ladies and gents it is finally here! The latest version of Google Analytics has finally been released and in true Google fashion it is being rolled out as a limited BETA. As with all Google BETA releases, there will…

Which Internet Marketing Service is Right for Me?

Is your website appearing in the first page of results in Google? Perhaps you’d like to know more about what visitors are doing on your site? Can you understand, analyze and act on the data your current Analytics software delivers?…

Social Media Stats in Google Analytics!

There's something new and shiny in Google Analytics today! For those of you out there that have the SEO Site Tools plug-in for Chrome you may have noticed a nice addition to your Content Detail Reports in Analytics - Social…

RT @verge: Instagram reportedly launching ‘IGTV’ video hub for online creators later today https://t.co/b3k7ZONJPdhttps://t.co/SMD4sdfip6

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