events

3 Key Takeaways From Facebook’s 2018 Summit

Marketers from across North America gathered in Toronto last month for Facebook’s annual summit. The event is always hotly anticipated, but there was an added buzz this year as it coincided with the recent data scandal that has rocked the…

Event Announcement: Sharing the Secrets of Social Media Video Success

We've all watched videos on social media. Whether they’re life hacks, “how-to” guides, or simply cute kittens — they’ve become an inescapable part of our day-to-day lives. But have you ever considered making social media video part of your digital…

Unlock the Power of Data and Machine Learning to Reach New Audiences

Google hosted an event in Vancouver on March 1st, 2018 called "Decoding the New Consumer", which promised to help attendees unlock the power of data and machine learning to reach new audiences. This is an exciting topic for anybody working…

6S Marketing is Sponsoring Schmoozapalooza 2018

Schmoozapalooza is an annual industry event organized by the BCIT Marketing Association. Affectionately known as 'Schmooze', this event provides ample opportunity students to schmooze and network with members of their industry, in order for them to build relationships that eventually…

#YVRSocial: The Rise of the Influencer

We're excited to take part in this year's #YVRSocial: The Rise of The Influencer at Unbounce on November 23rd. Mitchell Fawcett, VP Partnerships and Social Strategy, will be chatting with Wahiba Chair, Alicia Taggio from Hootsuite, and Sarah Leishman from…

Tales From a Shameless Self-Promoter

This week, Unbounce and HubSpot are co-hosting a virtual conference online called Digital Agency Day. The conference is a series of online webinars on Thursday, March 16, and we are hosting one of the sessions in webinar format. As a co-founder…

Mobile, AI, VR, and More: The 2016 Google Partner Summit

As a Premier Google Partner, four members of our team had the privilege of attending the invite-only 2016 Google Partner Summit in San Francisco last week. Select agencies from more than 50 countries around the world gathered at the conference…

Lessons from #INBOUND16: How to Create Buyer Personas

We've learned how a sales and marketing aligned organization succeeds in the marketing game — with both teams on the same page, sales and marketing departments support and learn from one another. One of the first steps toward creating shared goals is the…

Lessons from #INBOUND16: The Team Sport of Selling

One of the key talking points at this year’s #INBOUND16 conference was sales and marketing — more specifically, the elusive relationship between the two. We learned that marketing teams work hard to generate leads for their sales organizations, but 79% of leads…

Key Takeaways from the IAB Canada Digital Marketing Summit

The IAB Canada Digital Marketing Summit (formerly the Roadshow) took place on October 17th, where digital marketers across Western Canada were invited for updates on digital research, viewability, ad blocking, and future trends. Key speakers included ComScore, EyeReturn, and Native…

TrueView for Action: Using YouTube Advertising for Performance https://t.co/7vej7HHW7ahttps://t.co/QtasMMMhh2

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