Social Media & Opinion Outreach

We’ll help you gather a loyal crowd on social — then go a step further by turning your followers into direct business.

An A-Plus Social Approach

Authenticity, amplification, analysis: our three tried-and-true steps to social media success. First, we’ll work with your in-house resources to foster authentic content and/or community management. Then, we’ll amplify this content through running direct-response paid advertising. For the best results, we continually analyze with applications such as Hootsuite, Buffer, and Radian6 to refine your campaigns and deliver stellar ROI.

A Sample of Our Tactics

Here’s a taste of how we manage social media initiatives on a variety of platforms.

  • Facebook: Gaining more business from followers through sponsored posts, promoted page campaigns, building custom audiences, and conversion tracking
  • Twitter: Driving leads or sales far beyond promoted Tweets using retargeting, custom lead generation cards, promoted accounts
  • Instagram: Running Instagram advertising in the form of sponsored photos and videos to target users based on their activity on Instagram and Facebook
  • YouTube: Leveraging brand presence through a custom Brand Channel, video and mobile ads, with behavioral and demographic targeting
  • LinkedIn: Boosting B2B-business leads with numerous ad options, including LinkedIn Lead Accelerator, which integrates with marketing automation
  • Pinterest: Helping establish the correct Pinterest Business account, utilizing ads and Promoted Pins to drive traffic
  • Key Opinion Leader (KOL) Outreach: Finding the perfect KOL leaders to promote your product on social and boost engagement/fan interaction

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