Following the highly anticipated SMEI Facebook marketing event last year, Alfredo Tan, Senior Director at Facebook, returns to Vancouver for a second time for the SMEI Facebook Marketing Secrets event, taking place on March 22nd at the Terminal City Club in Vancouver.
Facebook Marketing SecretsAdvertising Week 2012 is taking place in Toronto this month from the 23rd – 27th. The annual event is Canada’s largest ad industry gathering and brings together many of the ad-world’s top thought leaders. The week is full of workshops, speakers, award galas and of course wouldn’t be complete without some parties – all of…
Advertising Week 2012: Events To Look Forward ToUPDATE SEPT. 30, 2011 – View the video of the presentation. Chris Breikss from 6S Marketing presented “The New Social Media Impact on SEM” at Social Media Week in Vancouver and discussed how Google+ is changing search engine marketing and optimization as well as how social media networking sites like Facebook, LinkedIn and Twitter are…
The New Social Media Impact on SEMAccording to a new study by Pew Research Center, checking into locations via geolocation based services such as Foursquare or Facebook Places is the least popular activity among smartphone owners. The study, which surveyed over 2000 adults, reported that just 4% of adult smartphone owners say they use location based check in services. This study…
Geolocation Evolution: Facebook Places Gets AxedToday Facebook launched a new advertising feature called Interests Targeting which is an expansion of their already very good demographic and geographic targeting. This added functionality opens up a new dimension of advertising options that has been missing from Facebook’s repertoire. Advertisers can now narrow down their target audience even further which should result in…
New Facebook Advertising Feature: Interests Targeting by TopicLast month, we met with Alfredo Tan who is the National Director of Facebook Canada, and he shared with us some amazing statistics about Facebook’s Canadian user base.
Mind Blowing Canadian Facebook Usage StatisticsTweet Did you set up your business on Facebook as a personal account either by accident or before Facebook Business Pages were available? Many businesses set up their Facebook presence in this way and encouraged contacts to become “friends” with their business. While it has not been officially announced, there is now a fix for…
How To Fix Your Personal Facebook Business PageTweet On March 22, 2011 we are sponsoring the SMEI event in Vancouver featuring Alfredo Tan, Senior Director of Facebook Canada, who will share insights into how Canadian companies are using Facebook to tap into the power of communities. For more about the event, please visit SMEI.org. Tickets start at $55 and group discounts are…
Facebook Event in VancouverTweet This morning I did a presentaton at the West Vancouver Chamber of Commerce about social media for business and how small businesses can take advantage of the latest social media tools and their specific features and functionality. The talk centered around Twitter and Facebook and especially Facebook Business Pages, Places, Deals and Ads. I…
Social Media for Business 101 PresentationTweet Facebook has recently launched two cool new features including sponsored stories as well as functionality to send paid CPC traffic to custom landing tabs. Facebook Sponsored Stories: Let’s advertisers turn actions (such as liking a page, or checking into a place) into ads that are targeted to that person’s friends. For example, if a…
New Facebook CPC Features: Sponsored Stories and Custom Landing Tabs
