Email Marketing with Exact Target, Salesforce and Analytics
6S Marketing’s Email Marketing package integrates ExactTarget (email distribution) Salesforce.com (CRM solution), and HBX (analytics).
ExactTarget and Salesforce.com provide quick and easy access to click-through data, delivery, and the ability to see the email as sent to the lead or contact directly within the Salesforce.com application. By implementing HBX into your email marketing strategy, 6S Marketing can measure the success of your email campaigns as it tracks website traffic activity influenced by your campaign launch.
HBX also offers cross-channel integration by integrating your HBX account into Salesforce.com and ExactTarget to be able to correlate offline sales with website performance and email marketing initiatives.
AdWords and Salesforce
6S Marketing is experienced in assisting with Google AdWords and Salesforce.com integration. The integration enables users to track leads and ROI sourced from Google AdWords directly into the Salesforce.com CRM interface. From keyword-level to sales success, this integration offers complete visibility and added control for paid search marketing.
Omniture and Salesforce.com
Omniture SiteCatalyst and Salesforce.com integration offers you an advanced path to marketing and sales success. Your sales people will gain the additional insight required to communicate in a more cost-effective manner with the goal of accelerated closing rates, and your organization will benefit by focusing on the most productive campaigns driving sales.
