Ethics
Is the term "business ethics" an oxy-moron? At 6S, we believe that ethics and business go hand in hand. Whether it's day-to-day operations, treatment of employees, or the company's community involvement, we believe that ethics is an integral part of a company's culture.
Ethics in Search Marketing
There are two types of search marketing companies; "black hat" and "white hat". Black hat SEO's use tricks and tactics that are against the search engines' terms of use documents. These tactics may get your site ranked quickly, but may also result in your site getting banned. White hat SEO companies employ tactics that follow the search engines' terms of use and provide long term sustainable results. Black hat tactics may work very well in the short term, but in our experience, never work over the long term. 6S is without question a white hat SEO company.
Ethics in Business
If your decision was printed on the cover of USA Today, would you be ok with it? This is a test that can be used for any business decision and if the answer is "no", we will not make that choice.
Do No Harm
6S’ operations will do no harm to people or the environment. As an Internet marketing company this is a fairly easy mantra to follow as all of our work and the majority of our reports are done electronically, generating little impact on the environment. In addition, the vast majority of our employees walk to work or use transit.
Employees
6S believes that allowing people to lead a balanced life that integrates, health, family, work and social events will create productive and long-term employees. 6S expects employees to go the extra mile and complete projects on time and above expectations, but we also believe that in return for this service, companies should provide flexibility and time to enjoy life beyond the office. 6S encourages healthy living, involvement in community events and the experience of new activities via company events.
