SXSW 2014: The #SXSWyvr Pre-Party

Last Thursday, 6S Marketing co-sponsored the pre-party at the stylish Clough Club in Gastown. The invite list included all Vancouverites heading down to the much-anticipated technology, film and music festival, SXSW. It was a fantastic evening filled with plentiful food, drinks and amusing SXSW war stories alongside our event co-sponsors, Eventbase and Roam Mobility. Some of the companies in attendance included HootSuitePeer 1 Hosting, Lighthouse Labs, Rsquared Communication and Jiber.

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A mix of seasoned SXSW go-ers and newbies

A mix of seasoned SXSW go-ers and newbies

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After meeting all the cool people who are heading down (did I mention I met William Shatner’s great grandnephew?), I’m even more excited for the trip because having a good group of people always makes for an awesome time. With this being my first time attending, I soaked up as much advice as I could in between the delicious food and hilarious conversations about past experiences.

Jeff, co-founder of Eventbase, made sure SXSW goers were well-prepared and had their official SXSW app downloaded to keep organized and informed. Meanwhile Christian, Director of Marketing at Roam Mobility, gave out free US SIM cards to attendees for use at the festival. If you haven’t seen their kick-ass US roaming plans, you’ve got to check them out – $3/day for unlimited talk and text? $1/day for data? Yes please!

With so many SXSW veterans in attendance, there was definitely no shortage of advice – some had over 8 years of experience! They unloaded all their tips and tricks to the excited, yet nervous group of newbies.

The most common (and helpful) bits of advice were:

  1. Go with the flow: Aim to attend a few sessions but mainly just go with the flow (they literally said to throw out your schedule)
  2. Network, everywhere and anywhere: Talk to everyone and anyone because you never know who you’re going to meet (exclusive parties invites could come from this)
  3. Wear comfortable shoes: Leave your heels at home and wear comfortable shoes because you’ll be walking… A LOT.
  4. Pack lightly: There is going to be so much free swag that apparently I’ll need another suitcase (either that, or I’ll come back wearing 8 pairs of sunglasses and 16 t-shirts with quirky tech-related puns just so I can bring everything back)

And lastly, throw all expectations out the window because this is a life changing experience that will surpass anything and everything that you think it is going to be.

Check out some other highlights from the party:

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Some of the SXSW Veterans having drinks with Rebecca

Some of the SXSW Veterans having drinks with Rebecca

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Our friends at Roam Mobility

Our friends at Roam Mobility

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Picking Kemp's brain for insights

Picking Kemp from Hootsuite’s brain for insights

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The SXSW Interactive  festival kicks things off in Austin, Texas on March 7th, running until the 11th. Then SXSW Music runs from March 11th to the 16th. This means that it’s t-minus 12 days until the largest tech conference in all of North America begins!

Stay tuned for the second part of our SXSW blog post on the events, sessions and parties that we’re looking forward to hitting up (or hoping to find our way into). Follow our adventures on Twitter and Instagram with #SXSWyvr.

Have you been to SXSW before? Tell us your best advice in the comments section.

Header image credit: Adam Levine

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