media buying

Pirelli wins Pixel Award for #HighwayZero Campaign

We are excited for our client, Pirelli, who have won the People's Champ Award in the 'Automotive and Transportation' category at the 2016 Pixel Awards! Read Pirelli's press release. The Pixel Awards are an international awards program honoring exceptional design…

Cirque du Soleil Chinese Digital Marketing Campaign Case Study

At SXSW Interactive in March 2014, we launched the brand Sheng Li Digital as a wholly owned subsidiary of 6S Marketing. Sheng Li Digital focuses exclusively on creating dynamic digital marketing campaigns targeted to Chinese audiences. In May, we began…

Free $300 Google AdWords Credits for New Advertisers

We have a stack of fresh $300 Google advertising credits for NEW advertisers. If you have thought about advertising in Google before, but have yet to try it, this is a great chance to get $300 in free Google advertising…

Canadian Digital Ad Revenues Hit $3.1 Billion

It's been a wildly successful year for digital marketing in Canada. The industry has grown in leaps and bounds — and recent statistics have cemented its importance as an advertising mainstay. IAB Canada's 2012-13 Internet Advertising Revenue Report shows that…

Targeting Moms with FBX Advertising

Last week, eMarketer released an article that announced that "Moms are the most socially engaged demographic in Canada" and pulled data from the "Canadian Digital Mom 2012 Report" which was commissioned by Mom Central Consulting (MCC). So how can marketers…

Getting to Know Weibo’s Promoted Posts

Weibo, as mentioned in my previous blog post, is a popular Chinese microblogging platform with approximately 350 million users worldwide. Weibo has recently launched promoted posts which are very similar to Twitter's Promoted Tweets. The official name of this service…

Enhanced Campaigns for AdWords – Good or Bad?

On February 6th, Google announced Enhanced Campaigns for AdWords. This has caused a lot of uproar in the AdWords community, mostly around the lack of control search engine marketers will have with the new settings. We’re here to explain a…

Chris Breikss Talks Super Bowl Ads on Global TV

We're a mere three days away from the biggest sports event in North America: the Super Bowl. As everyone knows, football's only half the battle. Big-name brands are fighting it out to reach the Super Bowl audience, which is expected…

Top 5 Super Bowl XLVII Commercials Using Social Media

It doesn't matter if you like football or not, the Super Bowl is one of the top-viewed programs in history. Last year 111.3 million people tuned in to see the Giants beat the Patriots 21 to 17. I'm American so I'm…

MEC: Summiting the E-commerce Mountain

The rush of a new year often means one thing: it's time to tackle goals. Whether you dream of reaching the peak of the Canadian Rocky Mountains, or aspire to boost your business's revenue by double, planning and training for…

How to Improve Your #Instagram Engagement With 15 Tips https://t.co/M4XAIAYh9m

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