digital strategy

Top 5 Teachings from the State of Inbound Marketing Report

The inbound marketing game has received much attention of late, mainly due to its successes at capturing qualified leads. In fact, Forbes labeled inbound marketing as “downright essential” in 2016. What can we learn from the success of this strategy?…

Evaluating Entry Level Marketing Automation Systems

Choosing the right marketing automation tool for your business is one of the most important marketing decisions you could make in the next five years. Let me preface this blog post by revealing that, as an agency, we have made…

Ad Blocking: What Brands and Advertisers Can Do

The threat of ad blocking has been a rising topic of interest over the last few years. The technology has caused publishers serious concern with how it might affect their revenue streams; brands also have shown hesitance in investing in…

5 Ways eCommerce Needs to Change in the Future

What does the future hold for eCommerce? You don't need to peer into a crystal ball to decipher that the industry is staying put. The convenience of online purchase has led the industry to grow at double-digit rates - however, convenience isn't the…

Key Takeaways from the CIMC Conference

Last week, our team joined hundreds of marketing professionals at the 2016 Canadian International Marketing Conference (CIMC) in Squamish, British Columbia. The two-day event was led by keynote speakers from reputable brands such as Google, WestJet, Unbounce, Disney Canada, Vision…

Our Top Digital Marketing Tools for Success

Discover the essential digital marketing tools that the pros use. We’ve compiled a list of must-have digital marketing resources to deliver insights into your campaigns and marketing efforts. These tools touch upon various areas of digital marketing, such as search…

Pirelli wins Pixel Award for #HighwayZero Campaign

We are excited for our client, Pirelli, who have won the People's Champ Award in the 'Automotive and Transportation' category at the 2016 Pixel Awards! Read Pirelli's press release. The Pixel Awards are an international awards program honoring exceptional design…

Google Breakfasts in Q1 2016

** Update 2/10: Due to overwhelming response, both events are full. Spots are available on the waitlist only ** Each quarter, 6S Marketing hosts exclusive Partner events in Toronto and Vancouver. If you're looking to refresh your digital marketing strategy…

Teasers for 2016’s Top 16 Celebrity Studded Super Bowl Ads

Oh boy, companies are still spending huge money on Super Bowl ads with this year's spots going for $5 million+, not including the expensive celebrity endorsements. Sure, it's a quick way to reach 120 million viewers, but the ads get…

Start Planning for 2016 at our Google Digital Breakfast

As 2015 comes to an end, this is a great time to plan ahead for the new year. Make sure your digital marketing strategy for 2016 is off to a great start with Google's insights on how brands that embrace…

What You Need to Know About Social Media in Nine Easy Charts https://t.co/oNtCR3UHV8

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