Article on the Adoption of Google+ in Canadian Business Journal
If you’re like many companies in Canada, you’re still trying to figure out how social media can help you with your business objectives. In addition, figuring out which social networks to use within your strategy and who will manage those initiatives is also very time-consuming.
Twitter, Facebook, LinkedIn, and YouTube have been the primary social networks companies have focused their marketing efforts around; however, with the introduction of Google+ there is a new player on the field and so far, it promises to be the strongest and most adopted social network of all.
Read our article on the Canadian Business Journal website.